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Tafelberg Furnishers: Revolutionising Furniture Distribution in Southern Africa 

Promotional and Corporate Gifting and Clothing Wholesale

Customer Stories

Tafelberg Furnishers, a major furniture distributor serving customers across South Africa, recognised the need to expand beyond their physical stores and tap into the growing e-commerce market.

As a valued client for approximately 4 years, Tafelberg Furnishers has been instrumental in enhancing our platform capabilities whilst we’ve supported their digital transformation journey.
www.tafelberg.co.za

The Challenge:

  • Limited market reach:
The company needed to increase its exposure beyond the constraints of physical store locations.
  • Logistics complexity:
With the move to online sales, efficiently managing deliveries across Southern Africa became a critical concern.

The Solutions:

OrderEazi Commerce delivered a comprehensive E-commerce solution tailored to Tafelberg Furnishers’ unique needs: 
  • A versatile e-commerce platform allowing end-to-end management of online operations
  • Enhanced visibility in the Southern African market through digital channels
  • Integrated logistics management to streamline the delivery process
  • Customised administrative tools to simplify e-commerce operations

Results and Benefits:

  • Market Expansion:
OrderEazi successfully translated Tafelberg Furnishers’ brand into a robust e-commerce presence, significantly increasing their market reach across Southern Africa.
  • Efficient Delivery System:
By integrating advanced logistics management, OrderEazi enabled Tafelberg Furnishers to deliver products to customers’ doors in record time.
  • Long-term Partnership:
Throughout our 8-year collaboration, OrderEazi has continually evolved the platform to meet Tafelberg Furnishers’ growing needs, solidifying a strong, mutually beneficial partnership.
  • Streamlined Customer Experience:
The new platform allows customers to easily find and purchase the furniture they need, with a seamless journey from browsing to delivery.
  • Simplified Administration:
The custom-built administrative tools resolved the complexities associated with managing an e-commerce operation, improving overall efficiency.
“Our collaboration with OrderEazi has transformed our e-commerce capabilities through flexible shipping options, promotional price management tools, and enhanced payment processing systems. These improvements have streamlined our operations and significantly improved our customer experience.”
– JP van der Merwe, Tafelberg Digital Officer
A modern, bright kitchen with white cabinetry and stainless steel appliances showcases Tafelberg Furnishers and Expert's branding.

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